8 Ways Obsessive Anxiety Is Killing You—and how to heal
While advising entrepreneurs and leaders, we always discuss limitation and fear. Inevitably, we reach anxiety. If you’re not anxious (upset, angry, etc), you’re not pay
5 Timeless ways to generate B2B leads and website traffic
The questions I get asked most often as a brand and communications strategist are: We have a beautiful brand and our new website just launched. How do we get more traffic and gener
5 Ways to set professional boundaries with control freaks
I can’t imagine standing over a plumber as a leaky pipe sprays him directly in the face, dictating how he should fix it. But I know of some particularly finicky (read: obnoxi
A start-up’s starting-up
I found myself unemployed in May 2020, along with tens of millions in the United States, due to circumstances largely beyond my control. Like any perceived injustice or event tha
4 Ways to attract customers and clients who pay what you’re worth
BMW. Louis Vuitton. Eric Ripert’s Le Bernardin. What makes us drool over luxury? Is it pure gluttony, appreciation for quality, or desire for status? It’s the power of
Why you should stop using Google Analytics
For years, Google has tracked and recorded every move you make. That’s the price you pay for using their free services: search engine, email, Google Docs, etc. And on pretty
8 Free graphics & productivity tools for freelancers, nonprofits, and small businesses
There are a lot of very cool, very FREE tools out there that your team can use every week to improve productivity, achieve better communication, and accomplish small tasks like add
Risk is the solution you owe to yourself
“What have you got to lose?” I find myself returning to that sentiment over and over again in discussions with clients and in a recent appearance on the Call Paul / Mai
Get Real: Small business COVID-19 crisis communications strategy
April 20, 2020 Micro- and small businesses run dangerously close to empty too often. Sometimes the easiest thing is to silently scream through it. So this whole COVID-19 thing is a
How to build your small business crowdfunding campaign
You are a small business owner with a great idea and you want to use the support of your fans, family, friends, and investors to back it. But how do you launch a successful crowdfu