6 Software marketing tools that every small business needs
In a highly connected, global economy, there are various opportunities for small businesses to thrive. In order to reach all your potential customers, you need a comprehensive mark
Why your nonprofit should accept bitcoin donations
Why would a branding & marketing agency write a post about bitcoin? Quite simply, we love it and what it represents. And we see huge potential for our clients – both non-
Protest movements and campaigns: What to do right now to keep supporters motivated
Nonprofits excel at knowing what their message is. But they often falter on the long-term goal of keeping people engaged. The 2020 Black Lives Matter movement has motivated million
Pitfalls and post-mortems: Mastering crowdfunding for nonprofits
In 2014, students at the Harvard Business School banded together to raise more than $13,000 for ALS awareness and research—almost 33% more than their initial goal. The Ice Bucket
5 ways to make a good food truck crowdfunding campaign awesome
Interest in the mobile food industry has climbed over the past few years; IBISWorld reports: There are 23,872 food truck businesses and the market size, measured by revenue, is $1.
Crowdfunding for energy businesses: How to get more backers for your cleantech campaign
Getting a project off the ground means clearing many hurdles. Crowdfunding helps you move faster. TRVST suggests: Crowdfunding is a great way of raising funds to get new and often
How to build your small business crowdfunding campaign
You are a small business owner with a great idea and you want to use the support of your fans, family, friends, and investors to back it. But how do you launch a successful crowdfu
42% of adults are not eating at restaurants: Bring customers back in the door
There’s a lot of hype about why restaurant sales are stagnant. Blame it on the Millennials right? Yet, a study by Deloitte finds: Food, alcohol, furniture, food away from home, a
Establish yourself as a small business leader with speaking engagements
For a small business owner, having your voice heard in your community and building your sales pipeline through inbound marketing efforts depends on your ability to offer unique per
Trade show planning: The ultimate timeline for your small business
Trade shows are an unmatched opportunity to show off your products and services, make industry contacts, and learn more about the market for your business. Whether you’re pre