10 Tech tools for organizing & fundraising for social impact movements
Facebook, Twitter, and Instagram are essential for spreading your organization’s message, but they often fail when it comes to helping us to connect with like-minded individuals,
Clean energy goals and accolades: Dominate year-end planning
What can you do to promote your clean energy organization while preparing for the new year? Prioritize strategic communications, jump on social media, and ready your annual reports
3 Problems your restaurant holiday promotions can solve
Your approach to restaurant holiday promotions impacts your revenue both during the season and in the slower months ahead. It’s not only about gift-giving, as today’s consumer
When reviews go wrong: How to safeguard your restaurant’s reputation online
Reviews, social media call outs, and bad press are nightmares for restaurant owners. Few have the bandwidth to monitor and respond to negative or ambiguous posts in real-time. In r
Influencer partnerships for nonprofits: Crowdsourcing a bigger difference
In 2012, beauty and lifestyle vlogger Lauren Luke published a makeup tutorial called “How to look your best the morning after.” In the video, Luke appeared with evident bruises
Can Facebook Libra become a key income stream for your small business?
In June 2019, Facebook finally unveiled its own currency: Libra. This isn’t just a passing social media fad. The new cryptocurrency could become a key income stream for small and
4 clever ways to attract more lunch customers
No one thinks they have enough time. It’s not true, but they think it’s true. Really, we’ve filled in gaps that used to be reserved for lunch, dinner, and normal
6 ways to promote your restaurant events and gain free exposure
Creative restaurant events, like unique promotions for Father’s Day, attract attention and drive traffic to your restaurant. But are you doing everything you can to promote them?
Top ways to use social media to drive traffic to your landing pages
So you’ve invested in landing pages: SEO-optimized, beautifully designed, and packed full of customer calls to action. But it will take time to get the number of views and clicks
How to use LinkedIn to connect with influencers in the energy industry
While not as flashy as other social channels, for decision-makers in the energy industry, LinkedIn has a well-developed and sophisticated audience. According to Chris Olson, CEO of